Who is behind Called to Design? I’m glad you want to know more about me 🙂.

Carmen Nuland - About Me

I’m Carmen Nuland! I live in western Wisconsin with my husband, a daughter, and a whiny Basset Hound. We have several laying hens, including one that likes to try and crow. “Papa” does most of the everyday cooking, but baking relaxes me. I often dive into new do-it-yourself (DIY) or make-your-own (MYO) projects. You can read more about that side of my life at A Simple Homestead.

I have led a creative life for as far back as I can remember. My mother and I still spend many hours together making and creating … and shopping for craft supplies! Each year we spend an entire day driving around for a “local” shop hop (does 200 miles round trip count as local?)

Mom taught me to knit and crochet around 2010. As a result, I quickly began a journey I never expected: creating a fiber arts design business (ASH Fiber Arts). Texture, color and whimsy are what you will find in my designs!

Back in January of 2016, my life took another slight shift. That year, I enrolled in a tech editing course by Joeli Kelly, thinking if nothing else it would help my own design process. As it turns out, tech editing fit perfectly! Later, I furthered my design education by completing A Masterclass on Grading.

After spending 30+ years working in Information Technology, I am well versed in the “techie” side of life. I know websites to social media and everything in between!

In 2019, I launched Called to Design as my technical VA/TE business. It gives me a great thrill to watch creative businesses thrive and grow while I help with the technical or tedious “back end” stuff.

Find out more about the services I offer on the Tech Editing and Virtual Assistant pages. If you have any questions, please Contact Me – I’m happy to hear from you!